Google Ads FAQs

The Never Alone Difference: our strategy and why it works for YOUR business!

Frequently Asked Questions

How long is my contract?
6 months, because that’s how long it takes for us to narrow down your targeting and get through at least one high response season, so you get an accurate picture of our Google Ads services.

How do I cancel?
Your contract is month-to-month after the first 6 months. Notify to discontinue.

Can I “pause” my services during lower response months?
You cannot pause your service during the first 6 months of your contract. After that, you may discontinue, however be aware that your rate may go up if you choose to sign up again, because most people have a founding member rate, which is a discounted rate.

What can I do to make my Google Ads as effective as possible?
There are 2 keys to make sure that your Google Ads are as effective as possible:

  1. Make sure that your website is set up so that people know what they should do when they visit your site. Have a very clear Call to Action. Should they call you, should they email you, should they request more information? Make sure that they know exactly what to do.
  2. Make sure that you are responding to these potential clients as soon as possible. Nothing hurts the sales process more than taking time to respond. These potential clients probably requested information from multiple businesses like yours and typically the first to respond gets the work!


How do I know if Google Ads is worth the money?
It’s all about ROI (Return on Investment)! You need to figure out how much one client is worth to you for the lifetime of the client. For example, one client is usually worth about $1000 to us. If we spent $500 on Google Ads in a month and get 4 clients, that’s an incredible return on my money! That’s an 8:1 ROI!

​If you need help with this math, let us know.

Thank you for trusting us with your Google Ads marketing. ​We are here to help your business succeed and GROW!